Event Types — Savage Studio

Event Portfolio Overview

TierEventCapacityPriceFrequencyMargin
1Savage Sessions300-400$50Monthly25-30%
2First Frequency50-100$302-3x/month15-20%
3Ybor House Sessions30-50Free-$10WeeklyBrand building
4The Congregation500-800$60-75Quarterly20-30%
5Private/CorporateVaries$10-25K flatAs booked30-40%

Tier 1: SAVAGE SESSIONS (Flagship)

The main event. Our signature.

Format

  • Venue: Warehouse, gallery, unique space
  • Talent: Headliner + 2-3 support acts
  • Production: Full sound, lighting, visuals
  • Vibe: Premium, curated, intentional

Specifications

AttributeDetails
Capacity300-400
Ticket Price$50 GA, $75+ VIP
Target Revenue$15,000-20,000
Target Profit$4,000-7,000
FrequencyMonthly

Who Attends

  • 25-40 year olds
  • Culture-seekers who care about quality
  • $75K+ income
  • Will share on social media

Timeline

  • 6 weeks: Venue + headliner locked
  • 4 weeks: Marketing launch
  • 2 weeks: Support acts confirmed
  • 1 week: Production finalized
  • Day of: Execute

Tier 2: FIRST FREQUENCY (Discovery)

Intimate listening sessions. Where we find new talent.

Format

  • Venue: Small gallery, speakeasy, Ybor house
  • Talent: Emerging artists, unreleased music
  • Production: Quality sound, minimal staging
  • Vibe: Discovery, insider, special

Specifications

AttributeDetails
Capacity50-100
Ticket Price$30
Target Revenue$2,500-3,000
Target Profit$400-600
Frequency2-3x per month

Who Attends

  • Music heads
  • Industry people
  • Artists checking out peers
  • Tastemakers

Purpose

  • Test new artists before bigger stages
  • Build intimate community
  • Create content
  • Develop our roster

Tier 3: YBOR HOUSE SESSIONS (Community)

Our living room. Community building.

Format

  • Venue: Ybor house (team-owned)
  • Talent: Friends, residents, open format
  • Production: Our equipment (DDJ-FLX4, Harbinger speakers)
  • Vibe: After party, community, authentic

Specifications

AttributeDetails
Capacity30-50
PriceFree / $10 suggested
RevenueMinimal / not the point
FrequencyWeekly or as needed

Purpose

  • Build community between events
  • Content creation (podcast, photos, video)
  • Test DJs before booking
  • After party extension
  • Team bonding

How To Use It

  • After party location (invite-only)
  • Content studio (podcast, interviews)
  • Small listening sessions
  • Artist green room / hangout
  • Team meetings and planning
  • Photo/video shoots

Tier 4: THE CONGREGATION (Quarterly)

Big moments. When we go all out.

Format

  • Venue: Large warehouse, outdoor, multi-room
  • Talent: National headliner + full lineup
  • Production: Major production, multiple stages
  • Vibe: Festival-lite, cultural moment

Specifications

AttributeDetails
Capacity500-800
Ticket Price$60-75 GA, $100+ VIP
Target Revenue$35,000-50,000
Target Profit$7,000-15,000
FrequencyQuarterly

When

  • NYE
  • Summer Solstice
  • Major announcements
  • Anniversary events

Who Attends

  • Everyone from other tiers
  • Plus: Bigger spenders, tourists, major fans

Tier 5: PRIVATE / CORPORATE

B2B money. They pay, we produce.

Format

  • Client: Brands, corporations, private parties
  • Venue: Their choice or our recommendation
  • Talent: Per brief
  • Production: Custom to needs

Specifications

AttributeDetails
CapacityVaries
Price$10,000-25,000 flat
Margin30-40%
FrequencyAs booked

Clients

  • Brands launching products
  • Corporate events
  • Private parties
  • Real estate activations

Services Included

  • Event design and production
  • Talent booking
  • Vendor coordination
  • Day-of management
  • Photo/video optional

Event Selection Matrix

When to do Savage Sessions

  • We have a strong headliner available
  • Venue can handle 300+ safely
  • 6+ weeks lead time
  • Marketing budget available

When to do First Frequency

  • Testing new artist
  • Building specific community
  • Need content quickly
  • Lower risk trial

When to do Ybor House

  • After party needed
  • Podcast recording
  • Small gathering
  • Community building

When to do The Congregation

  • Milestone moment
  • Major artist available
  • 10+ weeks lead time
  • Sponsor potential

When to do Private

  • Client approaches us
  • Good money (>$10K)
  • Doesn't conflict with our events
  • Aligns with brand

Event Branding Consistency

Every Event Must Have

  • Savage Studio logo
  • Series branding (Savage Sessions, etc.)
  • Consistent typography
  • Professional photography
  • Post-event content

Photography Style

  • High contrast
  • Dark/moody palette
  • Natural moments over posed
  • Energy and movement

Video Style

  • Cinematic when possible
  • Quick cuts for social
  • Good audio always